Ted baker is continuing its plan for global growth, with new locations . When opening a new location in another country, its not easy for a brand like ted baker to translate its unique cultural flavour. So my job is to bring it’s british sense of humour and unique approach to fashion to another country (in my case spain).

 

Through this print advertisement i have shown how the celtic tunes of the bagpipes of spain have lured ted baker in spain.
Bagpipes of spain are vibrant like the clothes of ted baker. This made me want to do something with bagpipes.
I gave a sketch effect to the background to bring out the vibrant colors of the clothes.